Graland seeks an exceptional candidate to join the school’s marketing and communications team. The position's primary responsibility is developing content for the school’s internal and external communications. Content produced will support the school’s strategic institutional priorities, including enrollment, fundraising, and increasing the engagement of various constituencies and stakeholders. Candidates must have experience writing for a variety of media, each designed to reach varying audiences, including digital and print publications, newsletters, e-blasts and other digital marketing and web content. The ideal candidate thrives on being part of a community and working on a team. We seek an adaptable, detail-oriented, innovative self-starter.
Reports to: Director of Marketing and Communications
Terms: Full-time, exempt, 12-month position
The following list is not comprehensive but serves as a representative summary of the primary duties and responsibilities.
Develop and execute an overall content strategy and content marketing plan for various school audiences across different mediums. Plan and manage the content calendar.
Act as editor, writer and producer for numerous school-wide communications including weekly and monthly e-newsletters, all school emails, the school magazine and numerous annual publications.
As the “campus reporter,” connect with faculty to seek out stories, propose ideas, inquire and uncover what is happening with students and learning.
Visit classroom lessons and school events to gather written and photo/video content.
Prepare content for digital distribution via CMS and email platform, and/or collaborate with the designer for print layout.
Daily management of social media platforms, including crafting engaging content, monitoring posts, developing social media campaigns and identifying goals and performance metrics.
Produce and approve web content and on-going updates to the external and internal school website.
Develop approaches and resulting communications for integrated marketing campaigns to support major school initiatives.
Partner with the Director of Marketing and Communications in media relations, proactively pitching stories to appropriate media outlets and responding to media inquiries.
School Communications Support
Provide support for communications from other areas within the school. Ensure all communications uphold the school’s mission, values and brand proposition and adhere to writing standards. May include drafting, proofreading, editing and/or publishing written communications or presentations.
Collaborate with the development and admission departments on strategic communications targeted to their respective audiences (ie: prospects, donors, alumni, friends).
Assist cross-functional departments including school administration, business teams, board of trustees and instructional members with content and distribution of messages.
Serve as communications consultant and liaison to the Graland Parent Association (GPA).
Assist with crisis communications, drafting content for communications. Requires availability outside of business hours as needed, for prompt response and/or delivering communications.
Community Involvement and Growth
Seek professional development opportunities to stay current on industry trends, identify improved tools and generate new ideas. Engage in equity and inclusivity training as part of a school-wide initiative.
Actively participate in the school community helping to enrich student learning and experiences, as well as taking on duties to support daily operations.
Other responsibilities as assigned.
Work closely within the three-person marketing / communications team.
Service-minded, fulfilling internal and external customer needs, while cultivating meaningful professional relationships with cross functional teams and faculty.
A collaborative and supportive member of the Graland Community who…
Models caring, respect, patience, and appreciation of differences
Provides a safe environment for students
Upholds school, employee and family confidentiality
Representative for school in position and in community
Participates in effective communication that is responsible, descriptive, and nonjudgmental
Demonstrates a growth mindset, open to feedback and new learning
Adheres to all school policies and procedures.
A great school never sits still. It keeps going, growing and evolving. Graland Country Day School is an independent school in Denver that serves students in preschool, kindergarten, elementary, and middle school. Since the school’s founding in 1924, Graland has delivered an intellectually robust, character-based educational experience derived from current research about how children learn.
While so much in the world is changing, the school’s focus remains the same: Graland is faithful to the enduring aspects of its mission while seeking new ways to promote character and intellectual excellence. We inspire students to pursue excellence with passion and intent - academically, creatively and in their personal growth as engaged citizens and thoughtful leaders. We are constantly looking for ways to improve our program and keep it relevant for the next generation of students. Guided by our mission, values, and strategic plan, we go to extraordinary lengths to give children the best education possible.
Our current enrollment totals 700, and we have just over 100 faculty members, 70 percent of whom have advanced degrees. Graland’s faculty and staff enjoy a collaborative, supportive environment where each member is encouraged to be a lifelong learner. Professional development, onsite childcare, a desirable location in the heart of Denver and other benefits make Graland a dynamic, inclusive and innovative workplace.
Achieve intellectual excellence,
build strong character,
enrich learning through the arts and athletics,
and prepare our students to be
engaged citizens and thoughtful leaders.
Our Motto: Ascende Omnem Montem - Climb Every Mountain
4-7 years of experience in a communications position with management of print, digital and social media.
Bachelor’s Degree in communications, marketing, journalism or a related field.
Experience with content management systems and email platforms. Ability to use: Google Docs, Google Sheets, Google Slides, Blackbaud Website CMS, Blackbaud Pushpage email software, Constant Contact, Asana, BrightArrow texting platform, Photoshop (basic).
Moderate skills in using digital SLR camera. Basic video editing preferred.
Excellent oral and written communication skills, exhibiting strong grammatical knowledge and AP style.
Creative mind that can ideate new ways to engage the community and implement new ideas.
Resilience to successfully manage self and others through multiple projects in a fast-paced, deadline driven environment. Flexibility to adapt plans as needed.
Ability to work autonomously with limited direction, while using intuition and experience to identify and escalate items that might have a larger cross functional impact.
Strong interpersonal skills that are conducive to working with a collaborative team and instrumental in establishing and sustaining effective working relationships with faculty, staff and volunteers.
Ability to maintain confidential information.
On-campus position. Ability to work evenings and weekends, as needed.
About Graland Country Day School
Graland Country Day School is a dynamic learning community having a commitment to academics, athletics, the arts, diversity, service learning, and community responsibility for children from pre kindergarten through the 8th grade. The school balances strong traditions with a progressive orientation for student learning. Teachers at Graland are highly valued as educators and challenged to model life-long learning as they grow both professionally and personally. Over 50% of faculty hold advanced degrees and many have been at Graland for 10 or more years. The school strongly encourages and supports a wide variety of professional development opportunities for its faculty.
Graland is centrally located in the Hilltop neighborhood of Denver, near the Cherry Creek district and three miles from the center of Denver – allowing for a quality of life that combines living in an urban environment with the ability to pursue a wide range of outdoor activities throughout the beautiful Rocky Mountain region